About us

    Qiaochengli set sail in 2015, with innovation as its wing. Integrating R&D, manufacturing and internet marketing expertise, we focus deeply on the personal care sector, and are committed to becoming a global leader in the beauty and healthy home appliance industry.
    Company Profile
    Qiaochengli owns industrial bases covering over 130,000 square meters in Dongguan and Huizhou. Its self-built 90,000-square-meter industrial park in Huizhou was put into operation in March 2025, creating a strong industrial agglomeration effect.
    Production strength
    Our R&D team consists of over 50 professionals, with expertise spanning industrial design, structural engineering, electronic engineering, software development and new materials. All team members boast years of R&D experience in small home appliances.
    R&D strength

    SIX PRODUCT LINES FOR BEAUTY CARE

    Our new-generation laser hair remover, temperature-controlled hair dryer, electric toothbrush, and more combine sleek design with practical functionality, perfectly catering to modern women’s pursuit of beauty.

    NEWS CENTER

    HUIZHOU INDUSTRIAL PARK,
    OFFICIALLY LAUNCHED

    JOCELEE | MILESTONES 

    He inspires and encourages his creative team members to shine brightly as outstanding individuals, then leverages his profound understanding of market strategies to reflect and amplify the spark of their creativity, elevating it into impactful big ideas.

    JOCELEE |  INTERNATIONAL DEVELOPMENT

    CLIENTS FROM PAKISTAN AND 
    GERMANY VISIT OUR COMPANY

    We recently had the pleasure of hosting clients from Pakistan and Germany at our company JOCELEE. Chairman Zhou Guoming, warmly welcomed our clients who traveled from afar to visit our company and explore potential cooperation.

    JOCELEE | CORPORATE NEWS 

    PROSPEROUS START, NEW 
    SNAKE YEAR JOURNEY!

    Opening Ceremony on 8th Lunar January; Chairman Zhou Guoming and GM Office Director Zhou Liping delivered speeches to thank employees for their contributions.

    OUR MAP

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    Industry Experience (Yrs)
    Global Exports
    Partnerships Established